Register a .shop domain
Four letters that mean the same thing in English and in a lot of shop windows around the world. A .shop address tells people they have come to buy.
About .shop
.shop is a generic top-level domain that became available for general registration in 2017. It was one of the most contested new gTLDs — several companies applied to run it — which reflects how valuable a short retail word was considered.
The word “shop” is used on signs far beyond English-speaking countries, so the ending works for audiences in Europe, the Caucasus and Asia. Its users include online stores of every size, local boutiques, craft workshops, coffee shops and repair shops, as well as marketplaces where a seller wants a personal storefront address.
Brand names work best: “brand.shop” reads at once as “the brand's shop”. For a local business, the name plus the city can help customers recognise you. Since the ending is short, you have more room for a descriptive name without the address becoming long.
Good for
E-commerce sites
Online stores get a short ending that makes the purpose of the site clear in search results and in ads.
Boutiques and local shops
Clothing, flower, book or gift shops can publish their range and opening hours under a name customers understand.
Workshops and service shops
Bike repair, tailoring or coffee shops can use .shop, since in English the word also covers places that make or fix things.
Registering a .shop domain
- No restrictions on who can register: individuals and companies from any country are welcome.
- Names follow the usual format of letters, digits and hyphens, and a hyphen cannot be placed first or last.
- Names in Japanese and several other scripts are supported, because the zone was designed for international use.
With every domain at Rivervo
- DNS management in the Rivervo panel
- WHOIS privacy free where the zone allows it
- Point it at Rivervo hosting or any other server
- Renewal reminders before it expires